Rebecca Bates

Copywriter, content marketer, creative strategist.  

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Series: Spotlights
Brand: Meta
Roles: Creative strategist, copywriter

I told the stories of the businesses and creators who use Meta tools to build their brands, reach new audiences, and level-up their creative — turning basic case studies into truly editorial moments across carousel posts, video, and long-form takes.

Carousel posts

Long-form content

This piece was part of an editorial experiment/publishing project at Meta and ran on Instagram Stories.  Read the full piece here.